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|Title:||Source consultation by consumers: differences between males and females. A study of the sequence of sources consumers consult and their gender differences in the pre-purchase phase of the purchasing decision process.|
|Publisher:||Open Universiteit Nederland|
|Appears in Collections:||MSc Management Science|
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|Veneboer E MM9906 AF scriptie.pdf||1.23 MB||Adobe PDF||View/Open|
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